ORLEBAR BROWN & AUTOMOBILI LAMBORGHINI
COLLABORATE TO LAUNCH EXCLUSIVE BEACH WEAR COLLECTION
What happens when the people who design spaceships for the road come together with the people
who bring Saville Row to the sea? A swim, beach and resortwear capsule inspired by the might and
beauty of Automobili Lamborghini, designed by Orlebar Brown.
Automobili Lamborghini and Orlebar Brown share a love of design, a passion for precision, an
obsession with technical details and a strong focus on sustainability. The customers of both of our
brands are discerning and appreciate the very best.
The capsule collection launches globally on August 2, 2024 and comprises swim shorts, resort shirts
and trousers, polos, t-shirts and luxurious towel. Each designed with inspiration from details of
Automobili Lamborghini cars that owners and fans will appreciate. Bright, iconic colours matched
with chic dark shades for elevating holiday style.
Swim shorts feature a mix of prints and jacquard designs using the legendary hex of Automobili
Lamborghini exhausts and vents. The designs feature on classic Orlebar Brown tailored swim shorts
as well as the new Bulldog Drawcord style with dual branded, gold effect drawcord ends.
The hex design is interpreted onto a signature on polo shirts and t-shirts as well as a technically
beautiful Howell two-tone towelling resort shirt. The same design is applied to the beach towel,
rounding out the capsule.
The collaboration between Orlebar Brown and Automobili Lamborghin will last for three years,
launching new collections in the summer of 2025 and 2026. The first of these collections launches
globally on August 2, 2024 in Orlebar Brown stores and online stores across UK, USA, France, Spain,
Italy, Portugal, Greece, UAE and Australia. Select retailers worldwide will also carry the collection.
The collection will also be available at Automobili Lamborghini’s store at their HQ in Sant’Agata
Bolognese as well as lamborghinistore.com
ABOUT ORLEBAR BROWN
Orlebar Brown formed as British resort wear and lifestyle brand in 2007. It has reinvented holiday style for
men, with their classic Bulldog shorts remaining the original and best ‘shorts you can swim in’. Instantly
recognisable due to their hallmark side-fasteners, the brand’s classic swim shorts are made from 100%
recycled plastic and come with a 5-Year Guarantee as a testament to their quality and durability. Orlebar
Brown has everything you need to Holiday Better in style – from swim shorts to shirts, trousers, polos,
shorts, footwear, sunglasses and more. Since 2018 Orlebar Brown has been part of Chanel. It is a global
brand with more than 40 direct stores, and can be found in over 250 locations around the world, including
London, Paris, New York, Miami, Los Angeles, Sydney, Dubai, St. Tropez, Marbella, Ibiza, Mykonos, Athens,
Montecito, St. Barths and East Hampton.
ABOUT AUTOMOBILI LAMBORGHINI
Founded in 1963 in Sant’Agata Bolognese, near Bologna, Automobili Lamborghini is an iconic name in
luxury supersports car production. With legendary models like the Miura, Countach and Aventador, and
limited editions such as the Reventón and Sesto Elemento, Automobili Lamborghini continues to innovate
and shape the industry. There are three main models in the current range: Huracán, Urus (the world’s first
super SUV), and Revuelto (the first V12 HPEV – High Performance Electrified Vehicle). With approximately
2,400 employees, a network of 184 dealers in 54 countries and more than 10,000 vehicles delivered in 2023,
Automobili Lamborghini is a global player in the luxury automotive sector. Through the “Direzione Cor
Tauri” program, the company has committed itself to a sustainable future, with complete hybridization of
the range by the end of 2024. It embodies the mission “Driving humans beyond” and its values: “brave”,
“unexpected” and “authentic”.